Nobody really knows about the dynamics of the web as a professional experience – thus spake the incomparable Zeldman who is, for my secular friends, kind of the grand-daddy of the whole web standards movement. (I can say that; he’s slightly older than I am.)
Two years ago, when I mentioned to my partner Rob at our traditional-media-corporate-communications-experiment Wild Imaginations Inc., he greeted it with something just this side of indifference. It wasn’t something that either of us knew anything about. He was happy that I was happy, but that’s about it.
But now we’re growing it. It’s bearing fruit—and it is absolutely compelling. I can’t remember being more excited about a prospect. It’s exhilarating, even though most of the people that I end up working shoulder to shoulder with are a little over twelve and seemingly 100-fold smarter than I am. Scary.
So that’s why this survey is important. And if you’re a web professional: fill it out.